Other People’s Ideas In Business

Johnpaul Ifechukwu

Nobody has ever achieved complete business success on their strength and knowledge; instead, you must learn and obtain mentorship from various successful business leaders through books, conferences, travel, and interpersonal interactions. You must develop by learning from others and putting what you have learned into practice; this is a way to get yourself working out other people’s ideas, which you then apply following the circumstances involved in your business problem to achieve the desired results. As a business, you should be aware that not everything will work out right away, but you can scale out easily by using the strategies that others have found to be successful.

It is advised to copy quickly and effectively to succeed quickly. However, copying must be done carefully to avoid losing clients or business trust.

I believe that too many people waste time waiting for the perfect business idea. However, executing well is far more crucial than having a great idea, especially if you’re just getting started in the business. You’ll probably achieve more success through innovation through execution than through ideation.

Here Are Five Ways To Borrow Ideas From Successful Businesses While Remaining Original.

1. Select a unique business model and pricing strategy

2. Make Use Of various Marketing channels

3. Nich Down and Take A Different Stance.

4. Segmentation-Targeting-Positioning

5. Related Offerings In A Bundle

1. Select a unique business model and pricing strategy:

The same good or service can bring in money and make a profit in a variety of ways.

In contrast to one company’s insistence on selling to customers directly, another may use franchisees and affiliates:

While comparable firms could choose brick-and-mortar shops, you’d ideally dominate via e-Commerce. One SaaS could choose to make money via subscription-based pricing, but another might decide to follow the freemium model and make money through adverts.

2. Make Use Of various Marketing channels:

Your target customer discovers your product or service offering via marketing channels. No company can be an expert on every channel. Therefore, there is always a chance to take a firm that is comparable and sell it in a new manner. If a company primarily attracts customers via Facebook ads, consider using content marketing on your blog and social media. Try sponsoring events, clubs, or influencers if being on page 1 of Google is your company’s major lead generator.

3. Nich Down And Take A Different Stance:

By focusing, you may make your value proposition more understandable to your target market than a bigger company would be able to achieve with a one-size-fits-all strategy.

Be aware that unbundling or narrowing your focus is a terrific way to enter a market but not an expanding one.

Broad enterprises often serve large markets with many clients using the same product or service but having varying demands. You can often take a portion of their market and concentrate on serving one sort of consumer better than the bigger company can.

4. Segmentation-Targeting-Positioning:

You divide the market into quantifiable, reachable, and sizable audiences. You choose a niche market segment that you wish to specialize in servicing with your product or service offering. To outperform the competition or render them obsolete, you must finally decide how to position your service to your target niche.

You may specialize in providing Facebook Ads management if another company provides digital marketing for dentists.

5. Related Offerings In A Bundle:

Similar to this, you may be able to merge two smaller but related services into one to jointly provide more than they could alone. Bundling is the process of merging many smaller offers into one larger offer to increase the customer’s perception of value.

Bundling is a terrific technique for growth, but it’s not so good for starting.

Boost one area of the company

Every piece of advice in this article focuses on enhancing only one element of an already-existing company to better serve your target market. People will prefer your company over competitors if you merely do one thing better.

Making your product or service more user-friendly, quicker, less expensive, better at providing customer care, or producing better outcomes are just a few examples of how to do this.

The concept is usually the simple part of creative industries. Execution is the challenging part. The distinction between a good concept and a terrible one is not between outstanding and remarkable implementation. It distinguishes between a fantastic idea and a mediocre concept. I believe that starting a profitable company in today’s market is difficult.

Real businesses are aware that few concepts are innovative. Nearly every new service, item, or business strategy draws inspiration from something that has gone before.

A product or service that hasn’t been fully used by competitors may be appropriated by aspiring business owners looking for that $1 million idea, or they can add a unique twist or add value to differentiate themselves.


Working with pre-existing ideas may be as important to entrepreneurs as making a sale or maintaining a budget, whether you choose to call it stealing, borrowing, or adapting. The main query is how to do it successfully. If you get it incorrect, you’re a thief. Done correctly, being a billionaire is possible.

What matters is whether the acquirer obtained the concept legally or if they stole it.

if the idea’s owner freely discloses it.

Even today, stealing an idea improperly might result in legal repercussions. That often entails breaking a patent or confidentiality agreement. a non-patented object that was seen in.

But borrowing has its limits. I have seldom seen an outright (steal) of an idea that benefits the market’s second mover just as much. You must have a point of distinction or something else that keeps you relevant in the market.

The true secret is often figuring out the best method to modify anything.

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